Brent Grier: Video's 48th viewer had a giant checkbook

Critical Mention
Nov. 08, 2011. 09:53 AM EST

Even when an online video only attracts a few dozen views, it's not necessarily a failure, says N... More »

Even when an online video only attracts a few dozen views, it's not necessarily a failure, says New York City Housing Authority spokesman Brent Grier. The 48th viewer of the city agency's video was an urban apparel brand, which has offered a four-year sponsorship worth six figures. « Less

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Viral video, Youtube, NYHA, NYC, low income housing, Housing Authority, Social media, sports, youth, urban, African-American, Business, Communities, Government/Municip..., Hispanic, Marketing, Sponsored Content, Sports

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Brent Grier: Video's 48th viewer had a giant checkbook

Critical MentionNov. 08, 2011. 09:53 AM EST

Critical Mention
Nov. 08, 2011. 09:53 AM EST