Colleges Tapping into Social Media

Colleges and universities across the country are always trying to reach out to prospective studen...  More »

Colleges and universities across the country are always trying to reach out to prospective students, current students and alumni. Now that many of those audiences are making Facebook, Twitter and YouTube their portals to the world, schools are trying to tap into the new media to get their messages out. But making the most of these new technologies isn’t always easy and here to talk about some of the challenges facing colleges trying to tap into the social media phenomena is Peter Kerwin.  « Less